Social Media Metrics & #JROspace
There are a number of platforms that can be used to measure the conversations that are out there for one’s brand on social media. I have...
Can metaphor be communicated without photo manipulation?
Pondering this question, I found it important to go back to the basics of metaphors. I found an article “Metaphor Examples for Kids,” to...
Burgers and Truth
Truth is ever more confusing in today’s world. An acquaintance of mine posted this picture of a couple of the fast food market place’s...
Section 508 and you: Using multiple senses to communicate
Section 508 of the Rehabilitation Act of 1973 states that electronic and information technology that is used by the Federal government be...
The ethics of image manipulation
In health care PR, the biggest issue is HIPPA. I believe that health care facilities and professional communicators want to post pictures...
America's new value: truthful hyperbole
This weekend I read the op-ed piece in the USA TODAY by John J. Pitney, a professor of government at Claremont Kenna College who from the...
PR Planning: Goals, Strategies and Objectives
This post is focused on using goals, strategies and objectives for public relations initiatives. Proper planning of PR initiatives begins...
Using PR for a Product Introduction in Web 2.0
Public Relations can be used as a product or service introduction campaign. “If you are planning to launch a new product or business, you...
Keeping up with social media
I think that the discussion on traditional vs. Web 2.0 is best started by the use of this quote from the text book, “Putting the Public...
PR and ethics_revisions needed
According to German philosopher Immanuel Kant, telling the truth is a universal law and human beings are always obligated to tell the...
